Usama
Rafid
Academician and researcher focusing on journalism practices at the intersection of media business and emerging technologies. Teaches journalism theories and practices, blending academic insight with real newsroom experience. Brings more than six years of combined experience in newsrooms and research institutions. Holds Bachelor's and Master's degrees in Mass Communication and Journalism from the University of Dhaka, with multiple awards for academic performance.
Research Interests and Skills
Research Interests
- Journalism Studies: Investigating newsroom dynamics, reporting precarity, editorial independence, and press autonomy in Bangladeshi and South Asian media environments.
- Digital Journalism: Studying how platforms, AI tools, and online publishing reshape news production, newsroom practices, and journalistic work in Bangladesh.
- News and Audience: Examining how audiences find, consume, trust, and pay for news in digital environments across Bangladesh.
Skills
- Media Research
- Data Driven Reporting
- AI and Journalism
Experience
Lecturer
University of Liberal Arts Bangladesh (ULAB), Department of Media Studies and Journalism
- Courses taught: Journalism and Society, Digital Audience, News Sourcing and Gathering, Environmental Communication, History of Bangladeshi Media.
- Faculty advisor, The ULABian (campus newspaper).
- Mentor, Ctrl+Alt+Story: Research and Storytelling in Journalism, a fellowship run with Drik. Mentored three fellow projects.
Assistant Analyst
Press Institute Bangladesh (PIB), Ministry of Information and Broadcasting
- Designed and carried out research on media related issues in Bangladesh.
- Analysed media content with OSINT techniques to detect information disorder.
Trainee Research Associate
BRAC Institute of Governance and Development (BIGD), BRAC University
- Completed the Young Researchers' Fellowship Program 2024 in the Qualitative Research Stream, with hands on training in mixed method research and qualitative methodologies.
Co-Founder and Project Lead
Coastal Voices
- Planned and proposed the project, secured funding from the US Department of State, built a network of coastal community journalists reporting on climate change, and organised a reporting bootcamp.
Feature Writer, Sub-Editor, Translator and Content Writer
The Business Standard
- Planned and wrote features for the Panorama section through interviews, background research and multimedia integration.
- Copy edited and verified daily news copy, and designed graphic cards for digital distribution.
- Wrote and translated more than 40 articles for the weekly magazine Easel.
Staff Writer and Social Media Manager
Roar Bangla
- Wrote more than 110 long form explanatory articles and edited scripts for more than 50 videos.
- Managed social media strategy and content, and coordinated with the editorial, digital and design teams.
Education
MSS in Mass Communication and Journalism
University of Dhaka
- Result: CGPA 3.79 out of 4.00.
- Thesis: Challenges to Climate Journalism in Bangladesh.
- Ali Riaz Postgraduate Research Scholarship (2026) for the Best Thesis Proposal.
BSS in Mass Communication and Journalism
University of Dhaka
- Result: CGPA 3.85 out of 4.00.
- Tofazzol Hossain Memorial Scholarship for the highest CGPA in 2019, 2020 and 2021.
- Professor Sitara Parvin Prize for outstanding results in the BSS examination.
Research and Publications
Examining Audiences' Willingness to Pay for Online News in Bangladesh: Towards A Subscription Model
Islam, M.A., Tabassum, M., Rafid, U., Kabil Khan, M.A., Imshiyat, S.I. and Hossain, M.I. Journal article, World of Media.
Willingness vs. Ability: AI Adoption, Resource Constraints, and Journalistic Practices in Bangladesh's National and Local Newsrooms
Al-Zaman, M.S., Khanam, M., Hasan, M.Z. and Rafid, U. Journal article, Journalism Practice.
Newsfluencer: The Intersection of Online Content Production and Platform Based Journalism
Bangla translation and adaptation of Edward Hurcombe's "Conceptualising the Newsfluencer". Nirikkha, Issue 254, Press Institute Bangladesh.
Journalism also published in Dismislab, The Business Standard, Times of Bangladesh and The Financial Express. Full list on Google Scholar and the Research page.
Awards and Grants
Ali Riaz Postgraduate Research Scholarship
Best Thesis Proposal, University of Dhaka.
Small Grant Winner ($5000)
US Department of State, for the project Coastal Voices.
Details and photos on the Awards page.
Training
Digital Sherlocks, Fall 2024
Four month online workshop by the Digital Forensic Research Lab (DFRLab). OSINT, digital forensics, social media analysis, fact checking and verification.
Fundamentals of Survey Design: Building Strong Research Tools
Three day workshop by BIGD. Survey design and quantitative research methods.
TechCamp Bangladesh
Four day workshop by the US Department of State. Project planning, media innovation and technology, media literacy.
Research Methodology: Basic to Advanced
Three month online workshop by Research Help Bangladesh. Qualitative and quantitative methods, academic writing.
Digital Skills
Research Tools
Kobo Toolbox, Qualtrics, SPSS, QDA Miner Lite, Zotero
Design Tools
Adobe Photoshop, Illustrator, InDesign and Premiere Pro, Canva
Data Visualization
RAWGraphs, Datawrapper, Flourish
References
Available on request. Write to usama.rafid@ulab.edu.bd.
Last updated: October 2026